Optionality is one of the least understood but yet one of the most powerful strategic levers that you can create for yourself and your organization.
Apple is making a major strategy pivot towards Generative AI.
Loss Leaders: The Strategic Art of Selling at a Loss
A platform strategy can disrupt existing industries with software, AI and automation.
Decoy pricing: from Apple to Starbucks, this powerful pricing strategy leverages customer psychology to drive sales.