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Contrary to popular belief, a bad product is rarely the reason for startup failure.

Contrary to popular belief, a bad product is rarely the reason for startup failure.

Most of the time the reasons are either cash or market need. Followed by competition and business model.

If there is a strong market need, then customers will find their way even through a clunky UX to get the results that they need.

#strategy #marketanalysis #businessmodels #startups #digital

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